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The Best CRO Tool to Boost Your Profit: Split Testing vs Website Personalization

by Denise Hsu | Information Architecture |

The Best CRO Tool to Boost Your Profit: Split Testing vs Website Personalization A/B testing is still king. 67% of all companies still list it

How You Can Use Qualitative Analysis to Improve UX Design

How You Can Use Qualitative Analysis to Improve UX Design Qualitative research will tell you the ‘why’ and the ‘how’ of user interaction

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Landing Page Optimization Tips for Multi-Channel Marketing

Landing Page Optimization Tips for Multi-Channel Marketing Multi-channel customers tend to spend 3 to 4 times more money, says Harvard. Landing

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These 5 Tools with In-App A/B Testing will Optimize Your Mobile Conversion Rates

by Denise Hsu | Web Usability | 2

These 5 Tools with In-App A/B Testing will Optimize Your Mobile Conversion Rates Some of the most popular A/B testing tools with native mobile

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The Profit Doubling Secret Ignored By 50% of All Ecommerce Sites

by Adreena Davis | Web Usability | 2

The Profit Doubling Secret Ignored By 50% of All Ecommerce Sites Shoppers care about online sales personalization: 53% of them view it as a

UXTools

Top 15 UX Tools to Improve Your Conversion Rates

by Adreena Davis | Information Architecture Web Usability | 2

Top 15 UX Tools to Improve Your Conversion Rates You need three basic types of tools: for quantitative analysis, for qualitative analysis, and for

Top 10 Splitting Winners

Top 10 Splitting Winners

Top 10 Splitting Winners Counterintuitive results: removing prices on order pages increases sales by 90%. Red ‘Submit’ buttons generate 7%

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Free Web 2.0 Marketing Analytics Tools

by Adreena Davis | Information Architecture | 2

Free Web 2.0 Marketing Analytics Tools Free tools to find high traffic keywords on major search engines Free tools to track what people are

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